Why Participate?

1) Leverage your survey results to understand your institution's competitive edge.

ALL institutions who participate in the process receive:

• A climate/engagement survey of your full-time - faculty members, administrators and professional support staff developed specifically for higher education by ModernThink and a blue-ribbon committee of industry experts. The ModernThink Higher Education Insight Survey^© offers institutions the opportunity to get a baseline read on the satisfaction level of their campus community or to supplement existing campus surveys as well as to compare results against other similar institutions.

• A complimentary Topline Report and Demographic Profile Report which allow you to measure your Faculty/Administration results against recognized and comparable institutions.

• The opportunity to benchmark the quality of your institution’s workplace practices against those of some of the nation’s great colleges and universities.

• The opportunity to partner with a ModernThink survey expert to take a more in-depth look at your survey results. Institutions have used the ModernThink Higher Education Insight Survey^© for strategic planning, assessing risk, establishing administration goals, enhancing existing communications on campus, and gauging reactions to recent initiatives.

2) Boost recruitment and retention of the best faculty, administrators and staff.

• National Exposure: The Chronicle of Higher Education attracts the largest and only 100% audited audience of any recruiting service in higher education - more than 350,000 weekly print readers, more than 2.5 million monthly site visits, and more than 1 million monthly unique visitors online. The 2008 Chronicle Great Colleges to Work For supplement drew the most hits in the history of the publication.

• An institution that is recognized as a Great College to Work For will benefit from the publicity and be able to promote its achievement throughout the hiring cycle to boost the recruitment and retention of the best employees. The Chronicle makes the program logo available to all recognized institutions upon request.

• Students and parents appreciate doing business with institutions that are recognized for creating great workplaces for employees.

• Realize positive financial returns. In a great workplace, the way people are treated adds significantly to the competitive advantages available to the organization. ModernThink’s research covering the nation's best employers for over twenty state recognition programs confirms that these great workplaces benefit from the following:

• Receive more qualified job applications for open positions.

• Experience a lower rate of turnover.

• Experience reductions in health care costs.

• Enjoy higher levels of student satisfaction and loyalty.

• Foster greater innovation, creativity and risk taking.

To view a sample of The Chronicle's 2008 Academic Workplace Supplement, click here